From September 12 to 14, 2024, Smart Elder-Care Industry Accelerator (SECIA) participated in the 5th Taipei International Care Expo, showcasing innovative achievements from several outstanding companies in the elder care field. The event received enthusiastic responses from both industry professionals and the public.

As Taiwan's population continues to age, the silver-haired market has become a significant and growing business opportunity. To meet the needs of the elderly in various aspects such as food, clothing, housing, transportation, education, recreation, and medical care, Ming Chi University of Technology (MCUT) and Chang Gung University of Science and Technology (CGUST) co-founded SECIA in 2023. Through this expo, SECIA provided excellent exposure opportunities for startups, helping them increase brand awareness and promote business growth.

Exhibiting companies included MasaLife, Yixin Health Business，Loyalty Global Business Corporation, IDEN Biotechnology, and a key partner for field validation— Chang Gung Health and Culture Village. Their products and services not only improved the quality of life for the elderly but also highlighted the latest trends in smart elder care.

• Chang Gung Health and Culture Village: Founded by Mr. Yung-Ching Wang, the village embodies the principle of "caring for elders as we care for our own." The goal of "health preservation" is to promote a healthy lifestyle, while "culture" emphasizes enriching life content. The village offers physical and cognitive support to elders, creating a vibrant and dignified living environment.
• MasaLife: Launched a smart massage cushion that combines AI technology and sports medicine. With its patented path-free technology, it provides the most precise home back massage products, enhancing the quality of life for seniors.
• Yixin Health Business: In line with the Taiwan’s Long-Term Care 2.0 plan, the company offers in-home physical care services, daily care, and household services, helping disabled elders and individuals with disabilities improve their self-care abilities, and easing the burden on family caregivers.
• Loyalty Global Business Corporation: Act as an exclusive distributor for Japan’s Nakano Seiyaku Co., Ltd. in Taiwan, Loyalty Global Business Corporation upholds the philosophy of "responsibility to people and the environment," committed to providing products beneficial to the elderly, helping them maintain a healthy life in their later years.
• IDEN Biotechnology: Focused on a multi-product, multi-channel market strategy, the company offers senior-friendly products such as silver hair folic acid eggs and congee, aiming to improve the quality of life for the elderly.

This expo was not only a significant event in the smart elder care industry but also provided a platform for industry exchange and collaboration, promoting innovation and growth. SECIA remains committed to driving the development of the elder care sector, supporting business growth, and improving service quality to prepare for the challenges of an aging society.

We thank all participating companies and supporters and look forward to more opportunities for collaboration to jointly advance the progress and development of smart elder care.

Supplementary Explanation for Figure 1:  From September 12 to 14, 2024, SECIA participated in the "2024 5th Taipei International Care Expo" at the 4th floor of Nangang Exhibition Center. Special thanks to Principal Thu-Hua Liu, Dean Kuo-Yung Hung, and Director Cheng-Hsuan Chu from Ming Chi University of Technology (MCUT), as well as President Mei-Chuan Huang from Chang Gung Memorial Hospital ,Director Shu-Hung Chang from Chang Gung University of Science Technology and for visiting our booth and taking photos with officials and incubated companies.

中文：高齡智慧照護產業加速器（SECIA）成功參展2024第五屆台北國際照顧博覽會
This article is simultaneously published in the 16th edition of the SDGs E-paper.